When searching for PR related articles, I ran across this one which discusses the presence of "technophobes" and "technophiliacs" in the PR industry. After reading it I have a new appreciation for what my classmates and I are seeking to do this semester. It is my belief that we are striving for "technophiliac" status. Let me know what you think!
http://www.online-pr.com/Holding/Technophobe.pdf
Focus for the new academic year
1 year ago
2 comments:
Thoughtful article, Lauren. I like the comment at the end that says to strive for a peaceful coexistence. I would like to think that is where you all will be in a few weeks.
"Most PR practitioners learn new technologies when
forced to do so." So very true, as seen in our class. We may be reluctant to learn but we will be reaping the benefits of social media in the future. Awesome article!
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